The Clothing Care Rulebook: How Often to Wash (and What to Avoid)

Of course, we all need to wash our clothes. However, are there certain items in our wardrobe that we’re putting through the washing machine too much, or some pieces that we aren’t washing enough? 

Well, the fashion experts at innovative fashion brand endource have teamed up with Katy Roberts, a laundry expert at AO to reveal just how often you should be washing your clothes. 

Her insight is extremely interesting, and some of the results might shock you into washing your clothes less – or more. 

According to Katy, never washing your jeans is a myth

There is a lot of discourse online that you should never wash your jeans, but Katy says this is actually a myth.

“While it’s true that washing jeans less frequently can help to prolong their colour and shape, never washing them isn’t hygienic. You should be washing your jeans occasionally, especially if they get visibly dirty or start to smell to avoid any bacteria and oils sticking to the material.”

She also goes on to warn against freezing your jeans instead of washing them, which is another common myth amongs denim lovers. 

how often to wash clothes

“Freezing your jeans might temporarily stop them from smelling, but it won’t effectively kill bacteria or remove oils and grime. To combat any poor hygiene, you should wash your jeans with water and detergent, as this is the most effective way to clean them thoroughly.”

Jumpers only need to be washed every 5-7 wears

Many people wash their jumpers after every 1-2 wears, but according to Katy, every 5-7 wears is more than sufficient.

“Jumpers are another item of clothing that you could be popping in the wash too many times. Unless they are beginning to hum or visibly dirty, then maybe you should try to give them a breather between washes. If your jumper is made from wool or cashmere, then aim to wash it after five to seven wears or two to three if they’re made of cotton.”

Outerwear only needs to be washed a few times a year

Despite thinking you need to put your coat in the wash every few wears, you should actually only be washing it a few times a year.

“Coats, jackets or blazers are where a lot of people go overboard – particularly when the weather is on the turn. Try to only wash yours when the season changes or when you spot that it’s dirty. A good rule of thumb is to wash your blazers or jackets between every seven to ten wears or simply when they need a freshening up.”

how often to wash clothes

Only washing your clothes when needed is much better for the environment and for the longevity of your clothes. 

Both Katy and Martina Cherry, a fashion expert from endource, have commented on how washing your clothes less can be great for your carbon footprint as well as the longevity of your pieces. 

Katy said, “If you’re constantly washing your clothes that don’t need washing, this can cause fading, shrinking and ultimately reduce the lifespan of your clothing. Conversely, too infrequent washing can lead to smelly fabric, so make sure you’re using your washing machine effectively.” 

While Martina went on to state, “Washing your clothes when they don’t need it can not only reduce the lifespan of your clothing, but it also harms the environment, too. In fact, according to data, washing your clothes less frequently can reduce your carbon footprint by 20-30%. Following Katy’s advice regarding washing is the best way to get the most out of your wardrobe, and protect the planet where you can, too.”

Boba Creams Are Skincare’s Sweet New Obsession – But Do They Actually Work?