Health and wellness brand fourfive has revealed that vitamin C searches are on the rise with ‘vitamin c serum’ reaching 74,000 monthly searches, ‘vitamin C oil for face’ rising by 5000% in the last month and searches for ‘is vitamin c good for skin’ jumping 100% since last month.
It’s clear that wellness consumers are interested in finding the best vitamin C products as temperatures drop and our skin is forced to work harder to maintain adequate hydration.
fourfive’s nutritionist and supplement specialist , Dr. Elisabeth Philipps, has answered popular questions about the benefits of vitamin C: “There’s definitely great science backing the use of vitamin C in skincare – when applied topically and taken as food supplements.
Vitamin C has an EFSA trusted science claim around helping to maintain collagen, an important protein in skin vitality and health.”
She then stated, “Studies have shown that daily use of a vitamin C formulation for at least three months improves the appearance of fine and coarse wrinkles of the face and neck, as well as improved skin overall texture and appearance.”
Topical, as well as ingesting, Vitamin C may also help protect the skin from harmful ultraviolet rays when used in combination with a broad-spectrum sunscreen. Vitamin C has hydrating effects (helps target fine lines) by decreasing transepidermal water loss (TEWL), allowing your skin to retain moisture better.”
Vitamin C’s anti-inflammatory action may help:
- Neutralise free radicals that cause oxidative damage
- Optimise the immune system to discourage an inflammatory immune response
The anti-inflammatory properties of vitamin C can also help reduce redness, which in turn can create a more even complexion, and tackle hyperpigmentation caused by sun damage.
To read more on the benefits of vitamin C and other vitamins, visit fourfive’s blog on the best vitamins for your skin.
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