Offices across the UK, particularly in London, are now at their fullest capacity since the start of the pandemic, with new data showing office occupancy is now at 42 per cent.
With the nation still adjusting to pre-pandemic conditions, our bodies are trying to catch up – recalibrating back to early morning routines, long commutes, back-to-back meetings and post-work drinks – there is seldom time to sit down for a substantial meal with the temptation of a quick meal deal as a substitute.
In fact, a study from market leaders of nutritionally complete food, yfood, found that 40 per cent of Brits rely only on unhealthy junk foods when they are on-the-go.
The underpinning for these findings is largely at the mercy of societal and financial impacts – as yfood’s research found that over half of the population are now far more money-conscious than nutrition-conscious, with the majority of Britons associating healthy and nutritious food with unaffordable prices – as agreed by 41%. So, this begs the question – how can we stay nutritionally balanced whilst out and about, without compromising our banks?
Food-tech innovators, yfood, have outlined their top tips for staying fuelled on your busier days:
Protein-rich drinks
If feeling lethargic between commutes and don’t want to be tempted by suboptimal snacking, protein-rich drinks such as shakes or supplements provide individual’s with a multi-nutrient alternative to a bag of crisps. Packed with all essential macronutrients, high protein drinks are excellent for an on-the-go energy boost and does not compromise your health. Commonly misinterpreted to be solely for the use of gym-goers, protein drinks are now widely being used amongst the general public to stay fuelled for longer.
Nutritionally complete foods/drinks
Nutritionally complete foods are on the rise. With rapidly growing companies such as yfood tripling their revenue in the past two years – the ‘smart food’ solution helps to fill the nutritional gaps in everyday life, with the primary focus of helping sustain a balanced diet in situations where a wholesome diet is not always possible. The food-tech innovators supply your body with 26 of your key essential nutrients in one drink, providing a practical meal alternative to those on the go.
Bananas
A tasty and healthy nutritional option to keep in your bag whilst on the go is a banana. Since they are low in water content but have rich quantities of sucrose, fructose and glucose alongside your essential fibre needs bananas are excellent for providing you with an instant yet sustained source of energy. Not only this, but they are rich in potassium which helps slow the digestion of the sugar, meaning consistent bursts of energy throughout your jam-packed day.
Nuts
We’ve all heard it before but nuts are essential in contributing to brain health – packed with concentrated amounts of healthy fat, protein, and fibre sustaining your mental focus for longer. Further to this, they also keep your stomach’s feeling fuller for longer which means less snacking in between meals. Given the finding from yfood’ research that 37% of Britons snack the most between lunch and dinner – nuts might be the best, healthy solution to carry with you!
About yfood
Now available in Holland & Barrett, yfood is one of the fastest-growing food-tech start-ups in Europe, reaching a spectacular run rate of €100 million in less than 5 years. Establishing itself as the market leader in the Smart Food category in Germany, yfood is quickly emerging in the UK market. Since the launch of yfood Labs GmbH in Munich in 2017, Ben Kremer and Noel Bollmann have been revolutionising the food industry with their products. Innovative “complete food” in the form of drinks, bars, powders, and hot bowls represents a new way of eating that perfectly fits today’s modern lifestyle. All yfood products are balanced, fully mobile (drink) meals and thus combine fast-paced nutrition with a conscious diet.
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